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British Summertime Begins! – How should your marketing change?

We’re sure you’re all as excited as we are about British summertime officially starting this weekend. It’s the season the gardeners amongst you have been waiting for but it’s not just gardeners who benefit from the summer season. Once satisfied that you have successfully caught up on the hour’s sleep you lose on Saturday night, start thinking about what advantages summertime can bring for your bus ...

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